However, the biggest ever TV pick-up was reserved for a sporting event – the 1990 World Cup. It occurred on 4th July after England’s semi-final against West Germany. Following an edge-of-the-seat penalty shoot-out, demand soared by 2,800 megawatts - equivalent to more than a million kettles being switched on, providing enough hot water for 3 million cups of tea.
In the run up to the 2006 World Cup, our demand forecasters have been collating a wealth of information to give them as accurate a picture of demand as possible. In addition to looking at previous World Cups, the team also has to consider a range of other factors. For example, what is the time of the broadcast? Will it get dark during the match, causing people to switch on the lights at the end of the game? Does the end of the match coincide with the end of a film on another channel?
Changing viewing habits over the years may also have an impact on demand during this tournament, with the increasing popularity of watching major sporting events in pubs and at large screen venues, together with an ever-rising number of television channels on offer.
For the first time during a World Cup National Grid will be taking into account Scotland’s electricity demand. Since 1st April 2005, the company has been responsible for balancing the power supply and requirements for those living north of the border, in addition to England and Wales.